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Introduction

Welcome to Hay - your AI-powered customer support assistant that works 24/7 to help customers while your team focuses on what matters most.

What is Hay? #

Hay is a smart customer support platform that uses AI to handle repetitive support conversations automatically. Think of it as adding a tireless team member who:

  • Never sleeps - Provides instant responses to customers at any time of day
  • Never forgets - Remembers every piece of documentation and training you provide
  • Learns quickly - Gets smarter as you add more information and feedback
  • Works everywhere - Connects to your existing tools like Shopify, WhatsApp, and Zendesk

How Does Hay Work? #

Hay works in four simple steps:

1. Connect Your Channels #

Link the platforms where your customers reach out to you - whether that's your website, WhatsApp, or your help desk software.

2. Train Your Agent #

Upload your existing support documentation, FAQs, and process guides. Hay reads and learns from these instantly.

3. Set Up Playbooks #

Create simple workflows that tell Hay how to handle specific situations - like processing refunds, checking order status, or escalating to a human.

4. Watch It Work #

Hay starts handling conversations automatically, learning and improving with every interaction.

Who Is Hay For? #

Hay is perfect for:

  • E-commerce businesses handling high volumes of order questions
  • SaaS companies providing product support
  • Service businesses managing appointment requests
  • Any team drowning in repetitive support questions

What Makes Hay Different? #

Smart, Not Scripted #

Unlike chatbots that follow rigid scripts, Hay understands context and responds naturally to customer questions.

Human Handoff #

Hay knows when it needs help. It automatically escalates complex issues to your human team with full context.

Multi-Channel #

One AI assistant that works across all your support channels - no need to set up separate bots for each platform.

Privacy First #

Your customer data stays secure and private. Hay is built with GDPR compliance and data protection in mind.

Getting Help #

If you need assistance while using Hay:

  • Check the relevant section in this guide
  • Contact your account manager
  • Visit our support portal

Let's get started! Head to the Quick Start guide to set up your first agent.